A Social Media Hermit Can Be Your Best Lead Generator

No Comments »
Did you see what she was doing at her desk today? She was on Facebook, Twitter, and LinkedIn playing. You know who we are talking about, that lady in the corner who never wants to talk to anyone on the phone, avoids parties, and seems shy in meetings. How dare she be playing at work? If you are in sales or marketing you may have just met your perfect lead generator. The person who is painfully shy on the phone or i

Social Media and SEO

1 Comment »
It isn’t enough to use social media websites as a way to reach into the hearts and minds of potential and existing customers. Yes, it is a great way to connect, but there are limitations. To make an impact in social media, the company has to network. That step of the process involves knowing at least a few potential people to network with, expanding things from there. This method, however, can be painfully slow

10 Questions for Measuring Social Media Success

No Comments »
Companies must first have a thorough understanding of the basics of online communities, social media sharing web sites and applications in order for them to optimize the use social media marketing. Companies that want to achieve better customer engagement should  ask themselves a few key measurement and questions in developing a social media strategy: 1.  What goals do you hope to achieve from a social medi

Marketing through Facebook

1 Comment »
Today’s unarguable leader in social media, Facebook offers marketers and entrepreneurs direct branding contact in one of the largest pool of online users on the web. It has over 500 million members and growing. Recently, Facebook introduced newly improved on-site tools that can be used to better market companies’ brands and businesses. Even one of the simplest tools such as the “Like” button and photos coul